Business Strategy Tools: The Boston - BCG Matrix - Paperback
$26.98
Skip to product information
Business Strategy Tools: The Boston - BCG Matrix - Paperback
$26.98
by Claudia Lane (Author)
The Boston Consulting Group (BCG) Matrix, often referred to as the BCG Matrix, The Boston Matrix, or Growth-Share Matrix, is a strategic management tool used to analyze and categorize a company's product portfolio based on two key variables: market growth rate and market share. It was developed by the Boston Consulting Group in the early 1970s and has since become a widely used framework for making strategic decisions about a company's product offerings.
Number of Pages: 156
Dimensions: 0.33 x 9 x 6 IN
Publication Date: July 26, 2023
Details
This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.
Shipping & Returns
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.
