The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Saveour Lives - Paperback
$19.00
Skip to product information
The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Saveour Lives - Paperback
$19.00
by Shankar Vedantam (Author)
The hidden brain is the voice in our ear when we make the most important decisions in our lives--but we're never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the white candidate and convict the dark-skinned defendant, to hire the thin woman but pay her less than the man doing the same job. It can direct us to safety when disaster strikes and move us to extraordinary acts of altruism. But it can also be manipulated to turn an ordinary person into a suicide terrorist or a group of bystanders into a mob.
In a series of compulsively readable narratives, Shankar Vedantam journeys through the latest discoveries in neuroscience, psychology, and behavioral science to uncover the darkest corner of our minds and its decisive impact on the choices we make as individuals and as a society. Filled with fascinating characters, dramatic storytelling, and cutting-edge science, this is an engrossing exploration of the secrets our brains keep from us--and how they are revealed.Author Biography
Shankar Vedantam is a national correspondent and columnist for the Washington Post and a 2009 Neimann Fellow. He lives in Washington, DC.
Number of Pages: 288
Dimensions: 0.61 x 8.06 x 5.28 IN
Publication Date: August 31, 2010
Details
This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.
Shipping & Returns
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.
