The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness - Paperback

The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness - Paperback

$16.99
Skip to product information
The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness - Paperback

The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness - Paperback

$16.99

by Virginia Postrel (Author)

Whether it's sleek leather pants, a shiny new Apple computer, or a designer toaster, we make important decisions as consumers every day based on our sensory experience. Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century has become the age of aesthetics, and whether we realize it or not, this influence has taken over the marketplace, and much more.

In this penetrating, keenly observed book, Virginia Postrel makes the argument that appearance counts, that aesthetic value is real. Drawing from fields as diverse as fashion, real estate, politics, design, and economics, Postrel deftly chronicles our culture's aesthetic imperative and argues persuasively that it is a vital component of a healthy, forward-looking society.

Intelligent, incisive, and thought-provoking, The Substance of Style is a groundbreaking portrait of the democratization of taste and a brilliant examination of the way we live now.

Back Jacket

Whether it's sleek leather pants, a shiny new Apple computer, or a designer toaster, we make important decisions as consumers every day based on our sensory experience. Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century has become the age of aesthetics, and whether we realize it or not, this influence has taken over the marketplace, and much more.

In this penetrating, keenly observed book, Virginia Postrel makes the argument that appearance counts, that aesthetic value is real. Drawing from fields as diverse as fashion, real estate, politics, design, and economics, Postrel deftly chronicles our culture's aesthetic imperative and argues persuasively that it is a vital component of a healthy, forward-looking society.

Intelligent, incisive, and thought-provoking, The Substance of Style is a groundbreaking portrait of the democratization of taste and a brilliant examination of the way we live now.

Number of Pages: 237
Dimensions: 0.65 x 7.94 x 5.32 IN
Publication Date: September 07, 2004

Made with care

Great value

Elegant design

Quality materials

Details

This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.

Shipping & Returns

We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.

We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.

Play video

Shop The Full Collection

!Ah y Le Lo Lay, Le Lo Ley! Musica Tipica de Puerto Rico - Paperback

!Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Hardcover

!Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Paperback

!LETTER TO THE UNITED NATIONS! !REPARATIONS NOW! The Many Reasons Why: St. Mark's-in-the-Bowery Church, The Dutch Royal Family, The Kingdom of the Net - Paperback